The “Optimized iTunes Summary from Blog Posts” option creates a friendlier view of your post/episode content by converting web links and images to clickable links in iTunes.
To understand, take the regular blog post as viewed below from a web browser.
Because of restrictions with iTunes, HTML is stripped from your posts, leaving a less than desirable description of your episode.
Example of regular iTunes Summary from blog post:
The “Optimized iTunes Summary from Blog Posts” option in PowerPress takes your blog post content and generates an optimized description which is easier to read from within iTunes and includes references to your entered web links and images.
Example of Optimized iTunes Summary from Blog Post:
This feature is exclusively only available in the Blubrry PowerPress WordPress Podcasting plugin.